Today, we are thrilled to announce our multi-year partnership with world-renowned football club AC Milan. This will make BitMEX AC Milan’s first-ever Official Sleeve Partner and the Official Cryptocurrency Trading Partner of the Rossoneri.
Our sponsorship extends to both the men’s and women’s teams, as well as the Rossoneri’s eSports team – AQM. The BitMEX logo will be proudly displayed on the sleeve of all official playing kits for the three teams, representing the brands’ focus on innovation, progress, and inclusion as central pillars.
Casper Stylsvig, Chief Revenue Officer of AC Milan, said: “We are delighted to welcome BitMEX to the Rossoneri family as a Principal Partner and our first-ever sleeve sponsor of both the men’s and women’s teams as well as of our eSports team AQM. Our red and black shirt is not just something our players wear on the pitch, it represents who we are, and it embodies the passion of the over 500 million AC Milan fans across the world. This is truly an exciting partnership and the beginning of a great journey for both brands and our fans”.
Alexander Höptner, CEO of BitMEX, said: “Our partnership with AC Milan is the start of a hugely exciting new chapter for BitMEX as we look to ramp up brand awareness and increase understanding of crypto. AC Milan is one of the world’s most progressive football clubs, and combined with its rich footballing heritage boasts extraordinary reach and engagement with fans globally. We felt we’d come home when we started talking to the Club, and we can’t wait to start interacting with the global Rossoneri family”.
The BitMEX logo will first be featured on the Club’s jersey on 23 August when the team takes on Sampdoria in Genoa in the first Serie A game of the 2021/2022 season. It will then make its debut at the famous San Siro Stadium in the second Serie A matchday against Cagliari.
BitMEX users can look forward to exclusive privileges that come from this partnership. Stay tuned for more!